Press Requirements

A press pass will be issued to editorial media who publish about the pet industry. Freelancers are welcome to apply and should include examples of their work that has been published. Show management reserves the right to qualify all registrants and grant press passes only to certain members of the media.

Who Qualifies?

Journalists, writers, and editorial staff who cover the topic of pets and/or pet products/services on a semi-regular basis OR are media for a local publication (e.g. LA Times).

Accepted Credentials:

Publication Editorial Staff

  • Masthead from a recent issue of a publication in which you are listed as an editorial contributor.
  • Your byline appears in an article published during the last three months.
  • Your media outlet’s business card should represent your editorial job.

TV Crews, Reporters, Cameras, Technician

  • Letter from the editor/producer with station/network letterhead or from a business email account explaining that you are covering the Pet Health Expo/LA..
  • Photo ID from your media outlet is required.
  • Your media outlet’s business card should represent your editorial job


Approved members of the press and media will be provided badges for the show. We are providing the following number of badges:

  • Influencers/Bloggers/Vloggers– 2
  • Publication editorial staff– 1 per person, 2 per publication
  • TV crews– 1 per each member of your crew

How to Apply

Please email cierra@pethealthexpo.com with the following information:

  • First Name
  • Last Name
  • Company/Business Name/Social Media Handle
  • Website (if applicable)
  • Address
  • What kind of press/media are you?
  • For pet influencers: please provide the breed, size, age, and name of pet influencers attending for our records
  • Please attach or include one of the mentioned credentials listed above
  • How many badges will you need?
  • Names and titles for each badge